Triple Wimbledon champion Fred Perry founded the brand in 1952. Inspired by the Laurel Wreath, our global community of over 370 employees embodies a legacy of excellence, inclusivity, and innovation. As we grow, we are searching for driven, passionate individuals who share our commitment to world-class retail experiences.

Store Manager Role – Lead Premium Retail Excellence

As a Store Manager, you will be responsible for guiding your team to deliver exceptional customer service and operational performance. You will be the driving force in creating a motivated, cohesive, and inclusive retail environment, while upholding the standards and values of the Fred Perry brand. This is a hands-on opportunity for someone who thrives on building strong teams and achieving ambitious goals in a dynamic retail setting.

Key Responsibilities for Retail Store Manager

• Lead and motivate the store team to provide every customer with a premium retail experience, ensuring outstanding service and full brand engagement.
• Take responsibility for planning labour, managing expenses, and achieving sales and profitability targets aligned with key KPIs.
• Continuously monitor sales performance and KPIs on daily, weekly, and monthly bases, taking proactive actions to optimise results.
• Ensure all colleagues are aware of targets and support them in exceeding store goals through personalised coaching and regular performance feedback.
• Champion loss prevention and safeguarding company assets by enforcing stock control procedures, investigating discrepancies, and implementing corrective actions.
• Oversee cash handling, banking, and store administration in compliance with the Fred Perry operations manual and audit guidelines.
• Maintain visual merchandising standards in line with brand guidelines to maximise product sell-through and store appeal.
• Identify opportunities for continuous improvement and react positively to changing business needs, collaborating closely with retail management and design teams.
• Promote and maintain full compliance with company policies, procedures, and health & safety standards at all times.

Required Experience and Skills for Retail Leadership

• Extensive experience in retail management with a proven track record in driving commercial and operational success.
• Demonstrated ability to build effective teams, inspire motivation, and support employee development.
• Confident decision-maker with strong initiative and excellent problem-solving abilities.
• Outstanding communication, interpersonal and organisational skills.
• Solid understanding of key retail concepts such as gross margin, markdowns, visual merchandising, KPIs, and loss prevention.
• Agile and quick to adapt to changing business and customer needs, with a positive approach to continuous improvement.
• Availability to work to the store schedule, including weekends and peak trading periods.

Our Commitment to Inclusion and Diversity in Retail Careers

Fred Perry actively welcomes applications from people of all backgrounds. To maintain fairness in our recruitment process, all submitted CVs are anonymised before being reviewed by hiring managers, ensuring unbiased selection throughout.

Why Join Fred Perry as a Store Manager?

• Be part of a globally recognised brand renowned for style and authenticity.
• Work alongside talented colleagues, partners, and designers in an ambitious and supportive environment.
• Engage in continuous professional development, contributing to both your personal and career growth.
• Play a key role in shaping the future of our retail success and enhancing the Fred Perry customer journey.

If you are ready to bring your retail leadership and passion for customer service to an innovative, inclusive, and heritage-inspired brand, apply now to join Fred Perry as our next Store Manager.